ATESS, an instrumental player in the Australian energy storage system market, is actively advocating for government subsidies to incentivise businesses to adopt energy storage solutions.
As the clock ticks down, ATESS has acknowledged the urgency of addressing the imminent expiration of low electricity price contracts, forecasting a potential tripling of electricity prices once these contracts conclude.
“We anticipate a substantial shift towards new energy generation as businesses and industrial owners seek alternatives to rising electricity costs,” ATESS Marketing Director Neil Yu said.
According to Yu, ATESS is not only advocating for subsidies, but also highlighting a lack of support for the installation of energy storage systems in Australia’s industrial and commercial sectors.
He revealed that subsidies are now limited to household PV systems, and ATESS is encouraging legislators to implement subsidy systems geared to industrial and commercial energy storage, allowing for a more seamless transition to new energy sources and lowering overall energy costs.
Positioning itself as a leading integrated energy storage solution provider for industrial and commercial businesses, ATESS is committed to assisting various industries in achieving low-carbon transformations.
In response to the evolving landscape of the energy storage industry and the growing demand for integrated product-service packages, ATESS has pledged to deliver comprehensive solutions, encompassing a full suite of equipment, energy management monitoring systems, and energy storage containers. The company ensures a holistic service package, covering the entire process from solution design to installation and ongoing maintenance.
ATESS’s deep grasp of the Australian market originates from its broad operating experience in 85 countries across the world, spanning climates ranging from chilly and rainy Britain to wet and steamy Peru, and dry and sunny South Africa.
The company’s products’ longevity demonstrates its capacity to survive varied weather difficulties, giving clients with durability, simplicity, and flexibility.
The HPS series energy storage systems from ATESS cater to industrial and commercial scenarios ranging from 30-600 kW, finding applications in farms, mining areas, and shopping malls.
Atess’ advantage is the option to combine PV with ATESS energy storage systems, offering an alternative to generator-based power generation. Configurations allowing parallel connections of HPS series inverters enable users to achieve a maximum total power of 600kW, with the flexibility to expand system capacity based on their needs.
For larger power requirements, such as those in factories, ATESS offers a 1MW single-unit energy storage system that, according to Yu, is currently unmatched in the Australian market. This product can seamlessly switch between on-grid and off-grid modes, filling a critical market gap.
The geographical diversity and independent power grids in eastern and Western Australia necessitate tailored approaches. In Western Australia, ATESS’s products primarily find application in off-grid systems within mining areas.
These systems replace traditional diesel generators with innovative energy storage solutions. On the eastern coast, ATESS products are present in various regions such as shopping malls, farms, and food processing factories, where commercial applications are more prevalent.
ATESS offers a range of electricity solutions in these areas, emphasising on-grid and off-grid switching, peak shaving, and load shifting to cater to diverse scenarios and needs.
Despite strong demand, ATESS is pursuing a sustainable growth, rather than substantial increase in sales.
According to Yu, ATESS’ CEO He Rongqiao set a global sales target for 2023 to not exceed $1 billionRMB ($212.8 million), underscoring the importance of evaluating goals based on existing after-sales service capacity.
The company prioritises providing the best service to clients, carefully avoiding orders that exceed its after-sales capacity.
Yu said sales growth will align with the expansion of after-sales personnel, ensuring a steady and sustainable progression for the company going forward.
ATESS has also established an office in Australia, with all its products obtaining AS4777.2 Australian grid certification and a Clean Energy Council listing.
Looking ahead, ATESS plans to hire local staff to further enhance localised after-sales service, reinforcing its commitment to supporting the Australian market’s transition to a sustainable energy solutions.
For more information, visit au.atesspower.com
This article featured in the February edition of ecogeneration.