Switching to energy efficiency in Western Australia
Mon, 13 December 2010
A new energy efficiency program called Switch the Future has been launched in Western Australia.
Switch the Future will encourage people to be more energy smart via an advertising and marketing strategy.
The campaign will be co-ordinated by the Future Energy Alliance, a partnership between Synergy and Western Power, and the first of the television advertising will start in the new-year.
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The Sustainable Energy Association of Australia (SEA) was also involved in the launch of the Switch the Future campaign.
Look out for more on SEA (formally WA SEA) in the Jan/Feb edition of EcoGeneration.