Where do you see the renewable energy sector going in the short and long term?

I see us taking a greater market share from traditional energy, especially with the likes of what has happened in Japan with their disaster. We have seen a big shift away from dirty energy producing technologies.

Do you think this is contingent on a carbon price?

Yes and no. I don’t believe in sound business models based on subsidies. The subsidies need to disappear over a period of time. REC actually has a well-diversified product set in the value chain – our core business isn’t necessarily the module; we do the silicon, the cells, the wafer and the module.

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What one piece of advice would you give to new entrants to the clean energy industry?

Pick a company that is diversified and going to be around for a long time; don’t put all your eggs in one basket. And test your business model.